by mktgovercoffee | Oct 10, 2007 | Uncategorized
Today we talk about: Lying with statistics, Reuters wants your pageviews, podcasting from the bottom of the chasm, subscribing via email vs. RSS, Reed from nformation group, how much copy in your print ad is enough, copywriting, shout out to Sarah Wurrey, FIOS,...
by mktgovercoffee | Oct 10, 2007 | Uncategorized
We may be doing something either early Sunday or late Saturday at PodCamp Boston 2. Interested? Leave a comment! Get your coffee delivered! Sign up for the Marketing Over Coffee newsletter! Email address First Name Last...
by mktgovercoffee | Oct 3, 2007 | Uncategorized
Today we talk about: Pricing is not rational, John Blue votes for Brogan, LinkedIn is better than a resume, and Chicago Mike agrees, long copy, The Art of Persuasion, Ogilvy Ads, Landing Pages, Voicemail Anxiety, Jeff asks about Building the house list, converting...
by mktgovercoffee | Sep 27, 2007 | Uncategorized
Today we talk about: Brand awarness vs. lead gen, banners are useless, Creepy Marketing, you have no privacy, email testing, Taguchi, statistical validity, back testing, Brogan on Linked In, 65,000 facebook invites for creepy apps, oh – you have no rights...
by mktgovercoffee | Sep 20, 2007 | Uncategorized
Today we talk about: Sith Lord viral video comment spam, astroturfing, getting kicked in the crotch, email and podcast deliverability, email SMTP codes, hard and soft bounces, avoiding the blacklist, email address scrubbing, deliver your cast in multiple channels,...
by mktgovercoffee | Sep 13, 2007 | Uncategorized
A short talk Christopher Penn delivered at PodCamp Philly on the topic of Social Networks. Click To Play Get your coffee delivered! Sign up for the Marketing Over Coffee newsletter! Email address First Name Last...
by mktgovercoffee | Sep 12, 2007 | Uncategorized
Today we talk about: Breaking the first rule of podcasting, Brogan asks: How long is the intro theme song? Greg asks why the WiFi iTunes store does not have Podcasts, 2 year rollout for iTunes stores in Starbucks, marketing with the iPhone, some questions from Jeff:...
by mktgovercoffee | Sep 6, 2007 | Uncategorized
Today we talk about: Dave on Virtual Trade Shows, the email crush, Reed on Tobasco, John gets sick on the trade floor, Virtual Hot Wings Upgrade, Trust Virus goes epidemic, Starbucks switch shot down, Chris Brogan clip, sailing the SEO ocean, niche terms, meme...
by mktgovercoffee | Aug 29, 2007 | Uncategorized
Today we talk about: The 2nd anniversary of Katrina, wikis, wisdom of the crowds, Wikipedia scanner, you are leaving footprints, Jeff calls in on click-fraud, Dave on Toilets on Trade Show Floors, FaceBook Connection Tracker, 3rd party facebook analytics, more toilet...
by mktgovercoffee | Aug 22, 2007 | Uncategorized
Today we talk about: Voicemail from Daniel Johnson Jr., getting out of the fishbowl, finding the connectors, SpamKarma Rocks, nextstudent.com spammed my blog, What would you do for 1 billion dollars, John laments the Trade Show Wars and his viral video update, attack...