In this Marketing Over Coffee:
A special conversation with Frank Donny, Founder and CEO of Marseli
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Marseli: The Elevator Pitch
How much data do you need to have to get actionable information (number of sales guys? numbers of leads? number of deals? lentgh of time?)
What are the challenges to predicting pipeline quality?
How do you use sales analytics to help improve lead scoring models?
Marketing ROI is top of mind of every marketing leader, what sales process information should marketing leaders have at their fingertips that will help them improve ROI?
With access to this level of intelligence, how should marketing leaders change how they manage their overall business?
Predicting deal flow not only average across the board but down to the individual rep.
Dealing wtith the side effects of “Sales Steriods”
Customers like Serva, Yark Data
Check us out on LinkedIn: John and Chris.
Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)
Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.
