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The Outside Story of Eggs from CMO Phyllis Rothschild!

Phyllis Rothschild, CMO of Pete and Jerry's

In this Marketing Over Coffee:

Phyllis gives us the tour of the industry and Pete & Jerry’s

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Starting in consulting and then going in-house to lead branding

Working with a purpose-based, mission-backed brand

300 family farms nationwide – a million eggs a day

Pete & Gerry’s also includes the Nellie’s brand of both eggs and butter

Caged vs. Cage Free vs. Free Range vs. Pasture Raised

9:02 – 9:51 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Some states have gone as far as outlawing caged eggs

The challenge of educating grocery shoppers

Monitoring the customer experience

Follow Pete & Gerry’s on Instagram!

20:36 – 22:20 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Why avian flu is so devastating to caged hen factories

Balancing biodiversity with product consistency

B Corp Certified

Nature’s Protein Bar

The consumer trend of rise of choosing the single ingredient

Cottage cheese in scrambled eggs BEFORE cooking

Pete and Gerry’s and Nellie’s Recipies

Jammy Eggs

Phyllis on LinkedIn

Book Reccos: The Myth of the Nice Girl and Building Strong Brands

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