In this Marketing Over Coffee:
In this episode Sangram Vajre talks about his new book Move
Brought to you by our sponsors: BlueShift and Better Help
Move: The Four Question Go To Market Framework
Go To Market – The most used and abused term in business
The 5 Areas where Companies Fail in Go To Market
8:55 – 9:53 Blueshift’s SmartHub CDP delivers personalized, omnichannel experiences that improve customer engagement and drive meaningful results, all while saving marketers significant time and driving incredible results. Blueshift is offering their Guide to a Successful CDP RFP to MoC Listeners for free at blueshift.com/moc
TheMoveBook.com download the free assessment
Problem/Market Fit, Product/Market Fit, Platform/Market Fit
Don’t let the bad customers make you miss the train
15:31 – 16:39 Better Help: Start living a happier life today. As a listener, you’ll get 10% off your first month by visiting our sponsor at Better Help. Join over 1 million people who have taken charge of their mental health.
Going through the Five Valleys of Death
Growing through Mergers and Acquisition
DM Sangram to get a signed copy!
The killer ability is getting your customers to be able to DO something
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Our theme song is Mellow G by Fonkmasters.