In this Marketing Over Coffee:
Learn all about Blogworld, WWDC, and Press Releases vs. Bigfoot!
Show length 22:29
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00:25 Blogworld Wrap-up, state of podcasting
03:58 Google Marketing Dashboard
07:50 Ford Ad buys: Guts vs. Big Data
10:24 Augmented reality without the codes
10:58 Apple WWDC – Siri, Facebook, New Maps, Death of the DVD drive
15:30 Twitter/Facebook Integration
16:50 Neville asks “Are we truly just digital?” – This week: News Releases vs. Penguin. Next Week: guerilla marketing
20:46 Road Wrap up:Marketing Profs B2B
21:40 Question of the Week: What are you doing in Guerilla Marketing? Are you still doing Press Releases?
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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.