In this Marketing Over Coffee learn :
About Facebook for Lead Generation, SEO, Google Analytics! All this and more…
Show length 23:28
Brought to you by our sponsor Blue Sky Factory
01:36 Facebook and Lead Gen – 350 Million user accounts, Static FBML, MOC Facebook fan page
05:07 Cheril had a question about MOC 12 days, Day 3 – Google Analytics. Here’s a link to the resource. Now would be a good time to sign up to MOC via email!
00:35 Cal from down under asks about
Web Analytics: An Hour a Day and Web Analytics 2.0: The Art of Online
Accountability and Science of Customer Centricity
06:41 iSlate coming soon, it’s not a Newton. Google Phone
09:07 Dr. Adam and Michael ask about SEO vendors and books
12:45 Fabio from Colombia, South America checks in and is looking at BSF. Notice that we had some slugs we didn’t fix in the newsletter… Amir caught it too. If you are going to try the “Personalize the first paragraph” bulk mail trick – be sure to make sure the hard returns match.
14:10 Kaycee Collins asks about starting a podcast and book reccomendations – how about Marketing Science?
17:15 Copywriting on Menus
19:18 Drew asked about organizations where he can do some pro bono work
20:06 Upocoming Event Watch: Chris at ETC Conference in Feb. and College Goal Sunday on Jan 31
22:15 Question of the Week: What’s hot on your radar and what’s your plan for 2010?
Check us out on LinkedIn: John and Chris
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Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.
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Hot on the radar for 2010: Creating content while trying to get more juice from each squeeze.
Our site EverettSeniorResources.com (a community site created by local business, whose products are highly targeted to the senior market) is working on creating great content while maximizing efficiency.
Selected an Intern with journalism background to create a series of posts related to: Senior Driving: Recognizing the warning signs of when it is time to stop.
Filming our educational seminars for future posting to website. Once our interns do a rough edit we will create transcripts for SEO juice.
Using virtual assistants to gather information about local activities and events from public sites that have very un-friendly SEO structure and then posting it on our site that has very friendly SEO structure.
Hot on the radar for 2010: Creating content while trying to get more juice from each squeeze.
Our site EverettSeniorResources.com (a community site created by local business, whose products are highly targeted to the senior market) is working on creating great content while maximizing efficiency.
Selected an Intern with journalism background to create a series of posts related to: Senior Driving: Recognizing the warning signs of when it is time to stop.
Filming our educational seminars for future posting to website. Once our interns do a rough edit we will create transcripts for SEO juice.
Using virtual assistants to gather information about local activities and events from public sites that have very un-friendly SEO structure and then posting it on our site that has very friendly SEO structure.
Hey!
Can you share how you time your podcast to create the shownotes? Is it just a case of wristwatch while listening or is there some sophisticated adjunct at play?
Awesome as always. Thanks for the excellent (quick) segment on SEO. seomoz.org is new to me and will help a great deal!
Hey!
Can you share how you time your podcast to create the shownotes? Is it just a case of wristwatch while listening or is there some sophisticated adjunct at play?
Awesome as always. Thanks for the excellent (quick) segment on SEO. seomoz.org is new to me and will help a great deal!
Nothing but hard labor. After it’s recorded I edit the episode and write up the shownotes at the same time. There’s no way to do it automatically because there’s no telling what’s going to get cut out…
Nothing but hard labor. After it's recorded I edit the episode and write up the shownotes at the same time. There's no way to do it automatically because there's no telling what's going to get cut out…
this is the first podcast I hear, I am going to download some of the previous episodes too.
You had mentioned that you would post a list of the blogs you follow, but I cannot find it.
Can you help?
this is the first podcast I hear, I am going to download some of the previous episodes too.
You had mentioned that you would post a list of the blogs you follow, but I cannot find it.
Can you help?
Must listen to this and the Seth Godin show. You are a very well produced.
Must listen to this and the Seth Godin show. You are a very well produced.
Hey guys –
I was catching up on podcasts today (so swamped) and this was in my pile (avid listener!). I wanted to throw in a suggestion on pro-bono work opportunities: if you're in a city that has Taproots Foundation chapter, I'd highly suggest it. Essentially, they create teams of professionals that carry out mostly marketing functions for non-profits on a pro bono basis. I've worked with them in Boston, they're great, and my team was made up of not only highly competent people but also great people, and the organization I worked with I'm still involved with today. They're very structured and professional, and they also allow you to put your particular project in your portfolio.
Just thought I'd add that!
Also, you had mentioned a particular blog that we simply MUST be reading but I don't see it in the show notes…. was it this: http://www.kaushik.net/avinash/ ??
Thanks, as always, for a good show!
Kate
Hey guys –
I was catching up on podcasts today (so swamped) and this was in my pile (avid listener!). I wanted to throw in a suggestion on pro-bono work opportunities: if you’re in a city that has Taproots Foundation chapter, I’d highly suggest it. Essentially, they create teams of professionals that carry out mostly marketing functions for non-profits on a pro bono basis. I’ve worked with them in Boston, they’re great, and my team was made up of not only highly competent people but also great people, and the organization I worked with I’m still involved with today. They’re very structured and professional, and they also allow you to put your particular project in your portfolio.
Just thought I’d add that!
Also, you had mentioned a particular blog that we simply MUST be reading but I don’t see it in the show notes…. was it this: http://www.kaushik.net/avinash/ ??
Thanks, as always, for a good show!
Kate