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Closing the Loop

In this Marketing Over Coffee learn :

About hot topics from the latest show, presentation tips and texting. All this and more…

Show length 21:45

Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC064.mp3]

Brought to you by Blue Sky Factory and MarketingProfs

00:36 MarketingProfs Business-to-Business Marketing Forum 2008 Wrap Up

03:17 FlipCam vs. Xacti

03:45 Laura Patterson of VisionEdge – Marketing Metrics – Outcomes vs Activities

04:45 User Interface and SEO are required before you get to Social Media and Viral Marketing

06:38 Denny Head discussed building a Lead Generating Machine that closes the loop, Penn mentions APIs to Manticore

08:12 David Meerman Scott talks Viral and has a new book, and demonstrates what a seamless presentation looks like

09:55 Presentation tips from Mitch Joel, Penn and Wall, no Slide Presentation Notes Please, and don’t forget your fonts

17:00 TextMarks for when you run out of business cards – go green!

Chris at Podcasters Across Borders and then Podcamp Boston 3

John is not travelling

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC064.mp3]

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