by mktgovercoffee | Dec 20, 2007 | Uncategorized
In this Marketing Over Coffee learn : About personal branding and YouTube, Google’s testing of audio and video search, The Holiday Card as Marketing, and using a new media subsidiary to gain exposure for the parent brand, all in this Marketing Over Coffee Show...
by mktgovercoffee | Dec 12, 2007 | Uncategorized
In this Marketing Over Coffee learn : What is Marketing Automation? Who’s got the most popular Marketing Blog and how many Google Readers watch it? Learn the difference between 4 methods of measuring website traffic, all in this Marketing Over Coffee Show length...
by mktgovercoffee | Dec 6, 2007 | Uncategorized
In this Marketing Over Coffee learn : How to use Google Reader to monitor what’s being said about your brand, and use OPML to monitor the entire web. About Adobe adding Yahoo Ads to PDFs and what it could do for self publishing. Generating marketing data through...
by mktgovercoffee | Nov 30, 2007 | Uncategorized
I’m not sure how this slipped under my radar, but Adobe announced yesterday a program for PDF publishers to include Yahoo’s PPC ads in dynamic PDF advertising. Think about the implications for content producers. All those white papers, all those articles...
by mktgovercoffee | Nov 28, 2007 | Uncategorized
Today we talk about: 12 Marketing Tips for Non-Profits: Accept donations in every imaginable way. Make it easy to donate. Make it OBVIOUS to donate. One call to action only on your web site. Tell me how my donation is going to be used – and make sure it’s ...
